How the Bears at Alaska’s Katmai National Park Became Celebriti…
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"Fat Bear Week," an online contest that showcases the importance of fat for healthy bears in Alaska, has become a social media juggernaut. I pitched Smithsonian Magazine on a deep dive article exploring the contest's origins. I spoke with park officials, bear cam operators, park fundraisers, and bear enthusiasts for a story that got great feedback from my editors and sources, as well as lots of social visibility.
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Posted Oct 17, 2022
For Smithsonian Magazine, I wrote about how the Katmai bear cams and a ranger's offhand idea started the wildly popular "Fat Bear Week" social media phenomenon.
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