Camping Store Web
Laura Korsmaa
Visual Designer
Web Designer
Motion Designer
Principle
Sketch
Nordisk Company
Nordisk has a 100-year legacy of Scandinavian design, focusing on durable and innovative materials in their two main product lines: tents and sleeping bags. Made for outdoor adventures.
Nordisk Web Landing Page
They truly believe that finding new gear should be fun, inspiring and relevant, as is the adventure of being in nature itself. Outside, you're always immersed with experiences.
These values inspired me to bring into the design subtle but lively animations and cinemagraphs.
Large imagery makes you feel a part of the experience. Usage of movement takes a step further, grabs attention and thus gives a more authentic feeling of being in the nature. The leaves are rustling, the clouds are moving. You can almost feel the warm breeze. 🍁
Product Page
The layout is kept structured and minimalistic, the usage of smooth and subtle interactions reflect the quality, professionalism, and taste of Nordisk. 🍃
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