FitForge Fitness App & Landing Page Design

FitForge — A Modern Fitness App & Landing page for Personalized Home Workouts.

FitForge is a user-centered fitness app designed to help users stay consistent with their workouts through personalized routines, simple nutrition tips, and goal tracking — all from the comfort of home. The goal was to create a seamless and motivating mobile experience for both beginners and fitness enthusiasts.

UX/UI Designer

I was responsible for the full design process — from user research and wireframing to UI design and prototyping in Figma. I also designed a clean, engaging landing page to support app marketing.

Conducted user interviews and surveys to define pain points and goals

Built wireframes and user flows for the workout experience

Designed responsive UI in Figma with a focus on accessibility and motivation

Created high-fidelity interactive prototypes

Designed a landing page for web traffic and user acquisition

Prepared developer handoff assets and documentation.

Tool used: Figma.

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