Brand Manager

·       Managed the voices of two social brands, @humor (4 million+ followers) and @puberty (2.5 million+ followers), focusing on growth and engagement across Instagram, TikTok, Twitter, and Snapchat

·       Launched the company’s presence on Snapchat by developing a discover show that reached 100,000+ subscribers in less than one year

·       Wrote for company’s owned trendspotting blog site, mememarketing.org, and the company’s newsroom

·       Oversaw the development of new owned media channels, including pitch decks and show hosts

·       Sourced and edited viral videos from creators around the world, giving credit to and obtaining consent from the creators before posting on multiple social channels