Constructed a dynamic sales funnel aimed at driving sign-ups for Tony's coaching masterclass. Initiated with an engaging Landing Page that highlighted the unique benefits of the masterclass, sparking interest among coaches. The journey continued with an intuitive Opt-in Page, where prospects provided contact details to receive more information, leading to a compelling Video Sales Letter (VSL) Page that effectively conveyed Tony’s expertise and the masterclass's value. Integration with Calendly on the booking page offered a frictionless sign-up process for attendees. The funnel concluded with a customized Thank You Page, which not only expressed gratitude but also set the stage for future engagement, resulting in a significant uptick in coach participation.