This was one of the more complex builds I've taken on. ContraBIM isn't a single product or a single audience — it's a complete system (the CB2.0 template, The BRIDGE, BIM packages, toolkits, custom fonts, and more) serving two distinct audiences at once: the architects and designers who use Archicad daily, and the manufacturers who want to get specified inside the tools those designers use. The platform had to speak to both without confusing either, present a tiered trade community and manufacturer partnership program, and feel like credible, SaaS-grade software — because its buyers are technical, discerning professionals who can spot a template a mile away.