Kalm | Static Ad Design

I designed a series of visually engaging static ads for Kalm 🧘, a calming drink mix designed to reduce stress and improve focus. These ads highlight the product’s core benefits with a clean, calming aesthetic that resonates with health-conscious individuals seeking balance.

✨ Highlight Benefits: Stress reduction, cortisol balancing, and mental clarity. 🎯 Increase Engagement: Clear headlines, eye-catching visuals, and relatable messaging. 🌟 Brand Alignment: Consistent design that reflects a modern wellness brand.

📦 10 Static Ad Designs: Designed for Instagram & Facebook. 🎨 Focus Areas:

Emphasizing emotional connection with bold visuals and concise copy.

Highlighting key benefits like "calm your mind," "slimmer face," and "clear focus."

Promoting offers like "1+1 Free" with urgency for Black Friday. 📐 File Formats: Optimised JPEG/PNG at 1080x1080 resolution.

🔍 1. Research & Analysis:

Studied Kalm’s branding and wellness-focused audience.

Identified emotional triggers like "calm," "confidence," and "balance."

🖌️ 2. Concept Development:

Created layouts prioritizing simplicity and clarity.

Used blue/yellow tones to evoke relaxation and optimism.

💻 3. Design Execution:

Integrated icons and emojis for improved engagement.

Balanced text and visuals to guide attention naturally.

✅ 4. Review & Optimize:

Ensured adaptability across platforms.

Enhanced messaging clarity to drive clicks and conversions.

🎯 The final designs communicate Kalm's value proposition—calmness and clarity—clearly and persuasively. ✨ Visual Impact: Eye-catching layouts make the ads memorable. 🤝 Emotional Connection: Engages the audience by addressing stress pain points directly.

🌟 I’d love to bring the same clarity and creativity to your projects. Whether you’re looking for sleek ad visuals or emotionally driven campaigns, I can help elevate your brand’s presence.

Simple: SPEED & QUALITY

Looking forward to joining your network! 🤝

Warm regards, Kay