What are my goals for hiring a freelance ad copywriter on Contra?
Think about what you want the ad copy to achieve. Do you want to boost sales or increase brand awareness? Knowing your goals helps in finding the right ad copywriter who understands your vision.
How do I define the deliverables for the copywriting project?
Be clear about what you want the copywriter to deliver. Is it a single ad, multiple ads, or a complete campaign? Defining deliverables helps set the project scope and expectations.
What is my timeline for the ad copy project on Contra?
Decide when you need the project completed. Is there a specific launch date for the ad? A timeline helps the copywriter manage their work and meet your deadline.
What style or tone should the ad copy have?
Think about the voice of your brand. Do you want the ad to be fun, serious, or informative? Communicating the style you want helps the copywriter match the tone to your brand.
Who is my target audience for the ad?
Consider who you want to reach with the ad. Are you targeting kids, teens, or adults? Knowing your audience helps the copywriter create compelling copy that speaks to them.
What kind of collaboration tools will I use?
Decide how you will communicate with the copywriter. Will you use email, chat, or video calls? Clear communication tools make the collaboration smooth and productive.
How will I provide feedback on the ad copy drafts?
Plan how you’ll review the copywriter's work and give feedback. Will you use comments in documents or have a call? Feedback helps improve the outcome and ensures satisfaction.
What examples or references can I provide?
Gather any ads or copy that you like. Do you have examples that show the style or message you want? Sharing references gives the copywriter guidance and inspiration.
How will I measure the success of the ad copy?
Think about what success looks like for your ad. Is it more clicks, higher sales, or brand engagement? Setting metrics helps evaluate if the ad achieves your goals.
What legal or brand guidelines should the copywriter follow?
Identify any rules or guidelines your business follows. Are there specific terms or legal requirements to include? Guidelines ensure the copy is compliant and on-brand.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
