Secours Incendie Genève is a dedicated fire and emergency services organization based in Geneva, Switzerland. Committed to ensuring the safety and protection of the local community, Secours Incendie Genève provides comprehensive fire prevention, response, and rescue services. The organization is staffed by highly trained professionals who are equipped to handle a wide range of emergency situations, from fire outbreaks to medical emergencies.

In addition to emergency response, Secours Incendie Genève actively engages in community outreach and education programs, aiming to raise awareness about fire safety and prevention measures. Their initiatives include workshops, school programs, and public demonstrations designed to inform citizens about best practices for fire safety and emergency preparedness. With a strong focus on collaboration and service excellence, Secours Incendie Genève plays a crucial role in maintaining the safety and well-being of the Geneva community.

As a Project and Social Media Manager at The Consultancy Group, I had the privilege of managing social media paid ads for Secours Incendie Genève on Instagram and Facebook. My objective was to enhance the organization’s visibility and community engagement. By crafting targeted ad campaigns, I effectively reached local audiences and raised awareness about fire safety and emergency preparedness initiatives. I utilized data-driven insights to optimize ad performance, ensuring that each campaign delivered measurable results, from increased engagement rates to higher attendance at community events. Through these efforts, Secours Incendie Genève strengthened its online presence, fostering a safer community through proactive outreach.

In my role at The Consultancy Group, I conducted a comprehensive workshop to develop a robust digital strategy for Secours Incendie Genève. This workshop focused on aligning the organization’s objectives with effective digital communication practices. We explored various channels, including social media, and community engagement initiatives, to enhance their outreach efforts. By collaborating with the team, we identified key performance indicators and established actionable steps to boost their digital presence. This strategic approach not only empowered Secours Incendie Genève to communicate more effectively with the community but also laid the groundwork for ongoing engagement and education about fire safety and emergency services.

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