Creative Video Enhanced Book Promotion

Tochukwu Okafor

Video Editor
Social Media Manager
Digital Marketing Specialist
Adobe InDesign
Adobe Premiere Pro
Canva
For Samuel Shola's book, Understanding Your Life's Purpose, I launched a creative and targeted promotion campaign to boost its visibility and connect it with the right readers. The highlight of the project was a custom book trailer that captured the essence of the story, drawing viewers in with compelling visuals and music. To add to the excitement, I created a series of eye-catching mockups for social media, showcasing the book in different settings to make it even more relatable and shareable.
The result was a campaign that generated buzz and significantly increased the book's online engagement and visibility, making it a standout on the market.

Deliverables:

Custom-designed book trailer with music and visuals
High-quality mockups for social media and promotional use
Engaging social media content plan to drive awareness
Campaign performance report with engagement and follower insights
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