Spur Shoptalk Video
Tanner Notch
SPUR - ShopTalk Video
To support Spur's presence at Shoptalk Fall in Chicago, I was tasked with creating a video that would capture the brand's momentum and communicate their core product offering: AI browser agents that shop e-commerce sites like real users, catching bugs and protecting conversion at scale.
I handled the full production pipeline: from initial concept development and creative direction through editing and motion design, delivering a polished final piece that brought Spur's brand identity to life while supporting their booth presence and social strategy ahead of the conference.
👉 Watch the live video here
Spur Shoptalk video
Concept and Motion approach
I structured the Spur Shoptalk video around Spur's signature cursor, using it as the vehicle linking the different sections of the video animation together. I created a storyboard to showcase my ideas, sharing it with the team at Spur. Once the storyboard was approved, I set about getting to work, working through different sections of the video piece-by-piece.
"Agentic Agents" section of the video
"integrate into Every Release" section of the video
Spur's watercolor style backgrounds
Shoptalk Animation still
Like this project
Posted May 11, 2026
Produced a video for Spur's presence at Shoptalk Fall showcasing their AI browser agents.
Likes
0
Views
0
Clients
Spur
