LUMA - Citrus Fizz is

LUMA - Citrus Fizz is a generative AI beverage commercial built around bold color, summer energy and graphic-driven product storytelling.

The piece combines high-speed product cinematography, pop-fashion styling and Memphis-inspired motion graphics to create a playful, premium commercial language around a fictional citrus soda brand.

Visually, the film moves between macro product detail, poolside fashion performance, stylized liquid worlds and fast split-screen editorial layouts, all tied together by a bright palette of lemon yellow, cobalt blue, cyan and hot pink.