Roxbury | The American Duke: A Regency-Era Novel of Love, Power, and Hidden History
What I achieved:
• Designed a high-converting eBook sales landing page for the American Duke series, targeting novel readers.
• Led UI design, copy support, prototyping, and testing in collaboration with development and marketing teams.
• Utilized competitor insights and conversion-focused storytelling to optimize key elements like hero, testimonials, and CTA placement.
• Achieved stronger engagement and improved conversion rates, earning a 5-star client review.