Giverlink - Agnostic Fundraising Platform by Russel DavisGiverlink - Agnostic Fundraising Platform by Russel Davis

Giverlink - Agnostic Fundraising Platform

Russel Davis

Russel Davis

$500 earned

GiverLink — Fundraising Platform (Product & UX)

GiverLink is a modern fundraising platform designed to replace the fragmented tools most organisers rely on — spreadsheets, WhatsApp threads, manual reconciliation, and disconnected payment links.
The goal of the project was to design and validate a fundraising operating system, not a single-purpose app. GiverLink supports campaigns, fundraising events (including golf days, dinners, and galas), and peer-to-peer team fundraising, all within one coherent platform.
My role focused on:
Product positioning & architecture — framing GiverLink as a modular platform (Core, Events, Teams, Pro) rather than a niche tool
UX and messaging clarity — ensuring organisers immediately understand what the platform does and how money flows
Landing pages & microsites — premium, conversion-focused pages for fundraising campaigns and events
Trust & payments UX — clear communication that payments are processed via Stripe and paid directly to organisers
Rapid testing & iteration — prioritising real-world usability and speed to first donation over feature bloat
The result is a flexible, event-agnostic fundraising platform that works equally well for simple donation campaigns, structured fundraising events, and community-led team fundraising — while remaining easy to set up and intuitive to use.
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What the client had to say

Russel is a top professional with years of freelance experience, a very capable graphic designer and top professional in web design. He is innovative and endeavors to keep current in today's ever changing technology. Highly recommended.

Trevor Donenberg, Thundermount Digital

Jan 2, 2026, Client

Posted Dec 23, 2025

Transform your fundraising with beautiful microsites, integrated payments, and powerful management tools.

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Views

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Earned

$500

Timeline

Dec 17, 2025 - Jan 14, 2026