Brand Identity Design and Packaging Design - Arctic Scoops

Goals: Arctic Scoops is known for their delectable, house-made ice cream. They have won countless awards for their sweet treats. People of all ages enjoy their products and don't mind spending just a little more for their treats. Put together a brand suite of a primary logo and secondary logo, a social media grid, a food truck, and some packaging to tie everything together.

Results: Crafted a fun brand suite with a hand-lettered logo variation. Designed a series of packaging, including multiple flavors of pint containers and carryout ice cream cups.