This case study details our engagement with a rapidly scaling Series A B2B SaaS company that was struggling with stagnating customer retention and high cost-per-acquisition (CPA) from paid social channels.

Technical/Process: Legacy system lacked API integration capabilities, resulting in manual data entry.

User/Metric: Checkout conversion rate dropped by 5% when customers hit the slow-loading payment page.

Strategy: Marketing efforts were siloed; no unified messaging between social campaigns and landing pages

Team/Knowledge: Key stakeholder knowledge was held by one person, creating a single point of failure for critical updates.

SEO/Visibility: Despite having strong content, the blog was not ranking for high-intent keywords due to poor site structure.

Our approach was disciplined and structured, ensuring we moved rapidly from discovery to final implementation without sacrificing quality. We utilized a scrum-based Agile Hybrid framework, dividing the complex intervention into five manageable phases.