This is a live prototype and is presented as concept/prototype work, not as a claim of a completed commercial client engagement.
The challenge
Create a clear, trustworthy digital experience that helps patients understand specialist urology services and move from education to the appropriate booking channel.
The solution
I designed and built a responsive medical information experience with procedure-focused content, video-supported article navigation, clinic information for Sofia and Ruse, direct Superdoc booking links, structured metadata, and an embedded conversational assistant.
My contribution
Information architecture and responsive interface design
Medical content presentation and topic navigation
Structured SEO and canonical metadata
Video and rich-media integration
Booking-path integration and conversational assistant
Cross-device QA of public article routes and media behavior
Integrity note
The website itself identifies the work as a prototype. No medical outcomes, patient results, or business-performance metrics are claimed here.
A responsive medical information prototype with procedure education, video-led content, structured SEO, clinic discovery, booking links, and an AI assistant.