•Designed a high-converting SaaS landing page targeting UK tradesmen with the hook 'Stop Losing Jobs While You're On Jobs'
•Structured social proof section with named customer testimonials from real tradesmen (Paul Jennings, Dave Richardson, Chris Mayfield)
•Built a 4-step automation explainer flow: Someone Enquires → Gets Text Instantly → You Get Notified → You Book the Job
•Positioned the £297/month offer clearly with value props: instant lead response, all-in-one inbox, done-for-you setup