Vision & Challenge: Bridging the Gap During our research, we identified a critical gap in the market: existing astrology apps are either too complex for casual users or too generic to be useful. Users were seeing "what" was happening in the stars, but not "how" to use that information.
Inhusk solves this by leveraging AI to act as a translator. It converts raw, complex celestial data into simple, hyper-personalized insights that users can actually apply to their daily lives and relationships.
The Solution
Hyper-Personalization & Data Visualization
We moved beyond standard text descriptions by designing intuitive Radar Charts and Bar Graphs to visualize personality traits and compatibility dynamics.
Actionable AI: Every insight, from dream interpretation to daily horoscopes, is tailored to the user’s unique natal chart, translating abstract patterns into clear instructions for self-improvement.
Simplifying Complexity: The interface strips away confusion, presenting deep cosmic data (like Elements and Modalities) in a clean, glanceable format.
The Strategy
Retention & Monetization Strategy
To drive business goals alongside user value, we implemented specific UX mechanics:
Daily Engagement: A "Daily Ritual" system ensures users return every 24 hours for fresh insights.
Value Teasing: High-value content in Compatibility and Dream reports is partially blurred, effectively nudging users toward premium subscriptions without disrupting the core experience.
Ecosystem: Fully accessible across iOS, Android, and Web for seamless user access.
Let's Connect 👋
Like what you see? Feel free to reach out for collaborations or just to chat about design and tech.