NORA SKINCARE BRAND IDENTITY DESIGN

ABOUT NORA 

Nora is a premium skincare brand that focuses on natural and  sustainable beauty solutions. With an emphasis on high-quality ingredients, eco-friendly practices, and an elegant aesthetic, Nora aims to redefine the skincare routine for modern, conscious  consumers. This case study outlines the brand identity development process, including market research, design strategy,  and execution.

BRAND VALUES AND PERSONALITY

Values: Natural beauty, sustainability, authenticity, and innovation

Personality: Nora should convey a sense of elegance, purity, and trustworthiness. The tone should be warm, soothing, and  aspirational, yet approachable.

Nora ( meaning “light” ), evokes a sense of radiance and dignity, aligning with the goal of achieving glowing, healthy skin.