Sïraata | Brand Development

Patricia Lara

Brand Designer
Brand Strategist
Visual Designer
Adobe Illustrator
Adobe Photoshop
| SELECT + MEXICAN |
Sïraata is an online boutique store based in Mexico. They strive to promote upcoming Mexican brands with premium-quality products, to expand their distribution channels. Their store focuses on promoting the production process from the Michoacán and Oaxaca distillates where they originated.
GOALS →
To attract a niche audience who likes gastronomy, mixology & hanging out with friends.
To create a space to promote high-quality Mexican brands.
To create a brand that reflects a minimalistic vibe with a traditional soul.
TONE →
Minimalist
Clean
Narrative

2021

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