Greed is a burning desire, an insatiable hunger, yearning, and longing to get more of what we want, whenever the opportunity arises, no matter the harm that is done to other people. Greed creates in us a ravenous desire to strive toward unattainable goals. It produces the false impression that if we could just have the things we want—money, romance, power—our suffering would end, and we would find the happiness we’ve been yearning for. If one of these goals is met, we lack any type of long-lasting satisfaction. In the face of failure, greed again arises, desires increase, and we again start looking for external sources to bring us happiness.