PFP Learning Coach

Kiana

Kiana Price

PFP Learning Coach

When the COVID-19 pandemic disrupted in-person learning, my mom, an Elementary School Teacher of over 25 years, launched PFP Learning Coach, a reading literacy tutoring business, to empower students of all backgrounds to gain important reading and writing skills at an affordable rate and in the safety of their homes.
As a new Designer (and a great daughter), I used this opportunity to gain some much-needed design and research skills by leading the end-to-end brand strategy and web design, resulting in a responsive landing page and a 30% increase in student sign-ups.

Location:

Self-led

Date:

Nov 2020

Responsibilities

Web Design, Brand Strategy, Marketing

Role

Web Designer, Brand Strategist
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Posted Jan 21, 2025

Created a 1 page marketing website for a private reading and writing coach for kindergarten through second grade students.