Aesthetics Medspa Website Design & Development

Role: UX/UI Designer & Webflow Developer Client: Aesthetics Medspa (USA) Year: 2025

When the client reached out, they wanted more than just a website — they needed an experience that truly reflected their brand: elegant, calm, and professional. The goal was to create a space where visitors could easily explore all treatments and book appointments online, without the need to call the clinic.

From the very beginning, I knew the website had to feel luxurious yet approachable — balancing the warmth of a boutique experience with the precision of modern aesthetics.

I started by researching premium beauty and wellness brands to understand how they communicate trust and expertise online. Then I reorganized the entire service structure, categorizing treatments clearly so users could quickly find what they were looking for.

The design direction focused on immersive visuals — full-screen videos, soft transitions, and high-quality imagery that highlight the clinic’s atmosphere. I used a neutral color palette and a minimalist layout to let the visuals breathe and evoke a sense of calm.

Once the design was approved, I developed the site in Webflow, implementing smooth animations, video backgrounds, and a fully responsive experience that feels just as elegant on mobile as on desktop.

The new website turned the client’s online presence into a reflection of their in-person experience — refined, modern, and effortless. Users can now explore services and book directly online, making the process more seamless for both clients and staff.

🔗 Visit the site →