Client: Personal Project

Role: UX & UI Designer, Strategy & Planning

Year: 2025

Soylent is a food-tech company that creates convenient, plant-based meal replacements designed to deliver complete, science-backed nutrition. Founded to make balanced meals more accessible, Soylent focuses on simplicity, affordability, and sustainability through ready-to-drink shakes, powders, and bars made with responsibly sourced ingredients.

The current landing page of Soylent looked quite dull and very long, cramping in a lot of Information about the brand. My goal was to create something more fun, vibrant and a little more eye-catching. I wanted to keep the same Information but less and easier on the eyes, I summarized the Information to shorten the length of the landing page. Now in my redesign, it's more straightforward and the landing page has more energy.

My job was to redesign the current landing page with my own creative spin.

Figma- landing page redesign