Morpher

Morpher is a trading platform on blockchain technology where people can trade stocks, crypto, commodities, luxury watches, sneakers, football clubs, and dozens of other unique markets.

Two crucial parts of the app were Onboarding and Trade Flow. The first had to be straightforward for capturing new users, the latter had to be smooth for making them stay and fall in love with the app.

I helped Morpher design and rebuild the trading app on mobile and desktop. Everything was connected with the newly developed design system.

As a result, powerful investment tools were made accessible to everyone, not just financial pros. The platform usage has grown from 500 daily users to 2700-3000 (active users that make trades).