Tamba - Webflow Development & Design

Client: Tamba Technologies Agency: Capi Product Services: Webflow Development · UX/UI Design · Design System Timeline: June – August 2024

Tamba is a technology platform in the InsurTech industry, helping businesses optimize operations, manage data efficiently, and enhance customer experience.

Capi Product was selected to design and develop Tamba’s new website on Webflow — reflecting the brand’s vision of connecting technology with real-world performance. The goal was to create a professional, trustworthy, and scalable digital presence for both partners and clients.

Before the redesign, Tamba faced three key challenges:

Lack of clear brand identity: The old website did not convey Tamba’s innovative position in the InsurTech landscape.

Fragmented user experience: The structure made it difficult for visitors to understand the product and its benefits.

Limited scalability: The absence of a CMS made content updates slow and inefficient.

Capi Product’s mission was to rebuild the entire digital ecosystem — making it modern, consistent, and easy to manage.

Our design and development strategy focused on three key principles:

Clarify the brand message — translate technical concepts into simple, accessible language.

Design a frictionless experience — prioritize intuitive navigation and content hierarchy.

Build for growth — implement a scalable Webflow structure and CMS for long-term flexibility.

(a) UI/UX Design

Redesigned the information architecture for better content flow.

Developed a modern, trustworthy look using a clean blue-gray color palette.

Integrated infographics and visual metaphors to explain technical processes clearly.

Applied micro-interactions and subtle animations to enhance engagement while maintaining professionalism.

(b) Webflow Development

Built the entire site using a BEM-based class structure for long-term maintainability.

Integrated Webflow CMS for News, Case Studies, and Team pages.

Fully responsive across all breakpoints, optimized for SEO and performance.

(c) Brand Consistency

Created a mini design system in both Figma and Webflow, ensuring visual alignment across future updates.

✅ A professional, high-performance website that strengthens Tamba’s brand credibility. ✅ 45% faster page load speed, improving overall SEO performance. ✅ Simplified content structure, reducing bounce rate and boosting demo requests by 30%. ✅ CMS-enabled backend for quick and efficient content updates.

“For Tamba, we aimed to build a digital presence that communicates trust, innovation, and long-term scalability.”

Webflow Website (Production Ready)

UI/UX Design (Desktop & Mobile)

Figma Design System

Webflow CMS + SEO Setup

Documentation & Admin Training