KeyairNico Personal Brand Development

For KeyairaNico, I led the brand strategy, consultation design, and creative direction to position her as not just a stylist, but a salon owner and wig company owner. The project focused on amplifying her creativity and entrepreneurial spirit. In addition to brand guidelines, I created packaging, website and mobile app design to help her clients book salon appointments, shop for wigs, and access educational content. I also had a blast contributing photography and set design, making custom props for the photoshoot to bring her brand vision to life. The result was a brand that’s as bold and dynamic as KeyairaNico herself, and she was thrilled with the outcome.