Most marketplace launches fail before by Emmanuel AderemiMost marketplace launches fail before by Emmanuel Aderemi

Most marketplace launches fail before

Emmanuel Aderemi

Emmanuel Aderemi

Most marketplace launches fail before they begin.
Not because the product is bad, but because the growth engine was never built.
Beastly faced a real challenge: attracting both hosts AND advertisers simultaneously, with no room for a generic approach.
Here's how we're solving it:
→ Dual-sided GTM strategy, separate messaging for each audience → AI-powered content pipeline (Make.com + Claude + Buffer), zero manual posting → Platform-specific social rollout across LinkedIn & Instagram → Weekly KPI reporting with real optimisation, not vanity metrics
We don't just create content. We build systems that keep working.
The goal isn't a launch. It's a marketing engine.
#MarketplaceGrowth #AIAutomation #GrowthStrategy #EASAgency
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Posted Mar 11, 2026

Most marketplace launches fail before they begin. Not because the product is bad, but because the growth engine was never built. Beastly faced a real challen...