Project Overview:
A high-impact, agency-grade brand identity engineered for Chenab Construction to project structural authority, corporate trust, and industry expertise across all touchpoints.
The Design Logic ('C' Logo):
Hexagonal Geometry: Built with precise angular cuts to mimic structural steel beams, heavy machinery, and solid concrete foundations.
Negative Space Pillars: Vertical pillars carved inside the 'C' symbolize soaring high-rises and upward business growth.
Industrial Color Palette: Deep River Blue for corporate reliability, Industrial Silver for engineering precision, and Safety Yellow for site energy.
Deliverables Included:
Primary Logo & Circular Sub-Mark.
On-Site Merchandise (Hard hats, vests, and gear).
Premium Corporate Business Cards.
Project Overview:
A high-impact, agency-grade brand identity engineered for Chenab Construction to project structural authority, corporate trust, and industr...