Show what Afterly does before the viewer scrolls past. A call ends with nothing written down. Afterly catches every promise and turns each one into a task with an owner and a due date.
Full ad, 9:16, with sound
What I did: script, motion graphics, sound
Wrote the script and on-screen lines, starting with the hook: "47 minutes. 0 next steps."
Designed the app screens: call grid, transcript with each commitment highlighted, task list with owners and due dates.
Animated one idea per beat, so every line reads with the sound off.
Built the sound: UI clicks and checkmarks synced to each action, over a light music bed.
Closed on one call to action: Try it free.
Hook, transcript, tasks, end card
Deliverables for TikTok, Reels and Meta
15-second ad in 9:16 (1080x1920) for TikTok, Reels and Stories
4:5 cut (1080x1350) for the Meta feed
60 fps, on-screen text on every beat, key text clear of the top and bottom UI bars
4:5 cut for the feed
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A 15-second app promo ad for TikTok, Reels and Meta in 9:16 and 4:5. Script, UI motion and sound design for Afterly, a meeting app that turns calls into tasks.