Project Overview
For OPEX Design Partners LLC, I was tasked with creating their branding after conducting extensive research on the industry. The goal was to develop a visual identity that reflected the company's core vision of "Design Thinking."
Key Highlights:
- Research: Conducted in-depth research on the industry to understand the market landscape, target audience, and competitors.
- Concept Development: Based on the concept of "Design Thinking," I formulated creative ideas and design concepts to capture the essence of OPEX Design Partners LLC.
- Logo Design: Created a visually striking and memorable logo that incorporated elements representing "Design Thinking" and effectively communicated the company's unique value proposition.
- Brand Identity: Developed a comprehensive brand identity system, including color palette, typography, and graphic elements, to ensure consistent and cohesive visual representation across various touchpoints.
- Collateral Design: Designed various promotional materials, such as business cards, letterheads, and email signatures, that aligned with the newly established branding guidelines.
- Collaboration: Collaborated closely with the client, incorporating their feedback and vision throughout the design process to ensure client satisfaction and alignment with their brand objectives.
Logo Design
Business Cards Design
Corporate Identity Manual