Branding Maersk in Latin America

How do you tell a 100-year story in 12 minutes?

Latin America version of the We Are Maersk campaign, Gold Winner of the Corporate Films and Videos category at the 2012 Cannes Corporate Media and TV Awards (cannescorporate.com/en/winners2012.php). Different iterations of this video were broadcasted in Brazil, Colombia, Chile, Panama, Peru, Mexico and Costa Rica during 2013 - 2014.

As part of the We Are Maersk Global Campaign (Cannes Lions Corporate Films Global Winner-cannescorporate.com/en/winners2012.php) this was the local 30 second clip for Brazil. Video Credit: Copenhagen Film Company

Costa Rica 30 sec clip

Costa Rica spot (1 of 2) as part of the Cannes Lions winning campaign We are Maersk. Video Credit: Copenhagen Film Company