Branding Maersk in Latin America

Ariel Frias

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Brand Strategist

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How do you tell a 100-year story in 12 minutes?
Latin America version of the We Are Maersk campaign, Gold Winner of the Corporate Films and Videos category at the 2012 Cannes Corporate Media and TV Awards (cannescorporate.com/en/winners2012.php). Different iterations of this video were broadcasted in Brazil, Colombia, Chile, Panama, Peru, Mexico and Costa Rica during 2013 - 2014.
As part of the We Are Maersk Global Campaign (Cannes Lions Corporate Films Global Winner-cannescorporate.com/en/winners2012.php) this was the local 30 second clip for Brazil. Video Credit: Copenhagen Film Company
Costa Rica 30 sec clip
Costa Rica spot (1 of 2) as part of the Cannes Lions winning campaign We are Maersk. Video Credit: Copenhagen Film Company
Panama Canal
Panama Canal
Peru
Peru
Brazil
Brazil
Costa Rica
Costa Rica
Costa Rica
Costa Rica
Colombia
Colombia
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Posted Jul 17, 2024

Award winning Marketing Leader, Brand Builder and Growth Engineer, leading large product and brand efforts through innovative digital solutions for a Global Fo…

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