Client: Jones Bakery

Location: Tel Aviv

Timeline: 4 weeks

Armed with professional equipment and creative vision, I meticulously styled and photographed the in-house baked goods using carefully curated props. The imagery showcased the bakery's British specialties in their full glory, enticing customers with their tantalizing textures and rich colors. Through this photography endeavor, the delectable essence of "Jones Bakery" was visually translated, establishing a strong connection with the audience and complementing the overall brand design.

Crafting a captivating style guide for 'Jones Bakery,' I embarked on a delightful creative journey. Inspired by the retro bakery theme, I meticulously traced elements from the food photography to create enchanting illustrations and patterns. By skillfully blending the delectable colors from the images, I curated a harmonious and nostalgic color palette. This comprehensive style guide became a visual feast, seamlessly unifying the brand's logo, illustrations, patterns, and photography.

The result? A delectable brand identity that whisks customers away to a charming and flavorful bakery experience. 🎨🍰 #BrandDesign #StyleGuide #Illustrations