For these projects, I collaborated with Kotton Kartel to create Instagram ads that effectively combine digital marketing and copywriting strategies. I crafted clear, concise, and engaging copy that aligned with the brand’s voice to highlight the new fall collection, driving engagement and promoting the products’ comfort and style. My digital marketing expertise ensured the visuals were optimized for social media, attracting the target audience and increasing overall brand visibility and customer interaction.

For this Instagram ad, I focused on crafting copy that emphasizes both comfort and style, aligning with Kotton Kartel's brand identity. The headline "DISCOVER Comfort" is designed to grab attention while reinforcing the key product benefit. Using my copywriting skills, I ensured the message was concise yet impactful, driving the audience to take action with the "SHOP NOW" call to action. The visual was optimized to appeal to the target demographic, blending seamlessly with Kotton Kartel's overall marketing strategy and boosting engagement.

For this project, I created an Instagram ad to promote Kotton Kartel's new fall hoodie collection. The copy emphasizes the perfect blend of softness and style, appealing to the audience's desire for both comfort and fashion. The "NEW DROP" headline generates excitement around the release, while the "SHOP NOW" call-to-action encourages immediate engagement. By integrating compelling copy with a clean, modern design, this ad is crafted to boost product visibility and drive conversions for the brand.