Investor Outreach Video — Black Yeti Beverage

An investor outreach video created for Black Yeti Beverage's crowd investment campaign. The company wanted to promote its off-beat brand, being funny while staying informative first and foremost.

The video served as the lead visual on their campaign page, garnering a lot of attention and interest. The challenge was striking the right balance: keeping the humor on-brand while making sure potential investors walked away with the key information they needed.

I wrote, directed, and edited the piece end-to-end, working to match the company's irreverent tone while delivering a clear investment pitch.