FastLab

With most design projects, I usually start by building a guideline to follow for the color palette, typography, and other design elements to make sure everything is cohesive with the brand.

I then build the homepage first, beginning with the header and footer, then each section as I go along. Content is usually provided by the client or from the existing website if its a re-design. I use Affinity Designer as my primary tool in creating the designs, but I also have experience in Adobe Photoshop, Adobe XD, and Figma.

I follow the standard 12 column grid system like boostrap as my primary guide, but I also do some full-width sections for making it more visually appealing. I try to keep my designs simple yet pleasing to look at so its simpler to develop which can save the client time and money since its faster to build than really complex designs that may just confuse the users.