Category: Illustration · Web Design · Brand Identity
Role: Lead Illustrator & Visual Designer
Timeline: 2 Weeks
🎯 Project Overview
I partnered with Stockhuttrade.ng, a Nigerian fintech platform, to design a complete website illustration system that simplifies digital token and gift card transactions.
The goal? Create a visual experience that builds trust, boosts engagement, and makes navigating the platform feel effortless. I transformed technical actions into warm, relatable illustrations, making the product intuitive and visually consistent across all devices.
🚨 The Challenge
Stockhuttrade.ng had a strong product, but lacked the visual storytelling needed to communicate its core values:
Speed. Security. Simplicity.
They needed a design system that:
Makes users feel safe and confident.
Clarifies complex transactions visually.
Aligns with their evolving brand identity.
💡 My Solution
I created a bespoke set of vector illustrations centered around Stockhuttrade.ng’s brand voice and user needs.
Key Highlights:
🎨 Modern & Minimalist Style: Clean, clear, and tech-forward.
👥 User-Centered Storytelling: Characters and scenes that mirror real user experiences.
🎯 Brand-Aligned Colors: Trustworthy blues, premium golds, and soft neutrals.
📱 Fully Responsive: Optimized across desktop, tablet, and mobile.
📈 Impact
Shortly after the redesign, the platform began processing up to—and beyond—5,270 transactions in a single day. The new visuals played a major role in driving this engagement and user confidence.
Results:
✅ Increased User Trust: Visual clarity encouraged more completed transactions.
🔍 Higher Feature Exploration: Emotive illustrations helped users understand and use more of the platform.
💡 Stronger Brand Identity: A consistent, memorable look that stands out in Nigeria’s fintech space.
📬 Ready to elevate your platform?
Let’s create illustration systems that connect, convert, and delight.
👋 Hire Me on Contra to design engaging visuals that bring your product to life.