Project Description: This project involved a complete revamp of a company’s Instagram and Facebook profiles, aimed at attracting more clients and enhancing online presence. A cohesive and attractive visual identity was created, including designs for posts, stories, and ads. Additionally, images for specific Facebook campaigns were developed using tools like Canva to ensure quality and platform optimization.

Graphic Design: The ability to create visually appealing designs that align with the brand’s identity. This includes knowledge of visual composition, color selection, typography, and creating layouts optimized for different types of social media posts.

Familiarity with Canva: Proficiency in using Canva, an intuitive design tool, to create graphic content quickly and effectively. It’s important to leverage templates, resources, and customization options available in Canva to ensure high-quality images that fit the brand’s style.

Social Media Management: Understanding how to optimize Instagram and Facebook profiles for engagement, including the strategic use of images, stories, and posts. This also involves creating specific campaigns to attract new followers and convert leads.

Digital Marketing and Content Strategy: Understanding how to use designs to attract the target audience, boost engagement, and generate conversions. Aligning visual content with marketing goals and desired outcomes for the business is essential.

Client Communication and Collaboration: The ability to understand the client’s needs and expectations, along with providing creative suggestions to improve their online presence. Clear and effective communication is key to ensuring the final design meets the client's needs.

some posts I used to build the profile:

the project was made for a real estate company