GRAVITAS- Brand identity design

Gravitas sought a distinctive brand presence to resonate with their audience and reflect their core values. I collaborated with the brand to develop a cohesive visual identity and compelling packaging design. This involved crafting a versatile logo paired with a refined color palette, typography system, and brand applications, ensuring a consistent and recognizable brand presence across all touchpoints. The design provided Gravitas with a modern and professional brand image, helping them stand out in a competitive market while fostering stronger connection with their audience.