For Volcan Tequila, we created an intimate tasting experience that redefined how guests connect with the spirit. A curated group of tastemakers gathered for a multi-sensory evening where each pour of Volcan was thoughtfully paired with a complementary dish and a custom tasting salt. Banana. Marshmallow. Chocolate. Each flavor elevated the tasting, sparked conversation, and invited guests to explore tequila in a new way. Every element, from the pacing to the storytelling, was designed to create an experience that felt personal and immersive.