Lush Glam Brand & Web Design

Silvia Auralia

0

Brand Designer

Web Designer

Brand Strategist

Adobe Illustrator

Adobe Photoshop

Figma

Brand Identity Design & Art Direction
Gracia wants to rebrand their luxury clothing brand with a unique aesthetic that combines elements of the 1950s and 1980s. They want the brand to have a distinct look and feel that will resonate with their target audience of confident and edgy women who love to make a statement with their fashion choices.
Location: Los Angeles & NYC
Photography: © Fanette Guilloud

Target Audience

Confident and edgy women who want to make a statement with their fashion choices
Women who are interested in vintage and retro aesthetics
Women who appreciate high-quality, luxury clothing

Tone of Voice

Bold and edgy
Confident and empowering
Playful and fun

Key Design Elements

Retro-inspired typography
Bold and playful colors, such as bright pinks, blues, and yellows
A mix of patterns and textures, including polka dots, stripes, and animal prints
A nod to 1950s and 1980s fashion, such as high-waisted pants, oversized blazers, and statement accessories
An overall aesthetic that feels both vintage and modern

Email Newsletter Design

Email Newsletter
Email Newsletter

Web Design

Web Design Demo

Social Media

Social Media Preview
Social Media Preview

Packaging & Brand Collateral

Business Card
Business Card
Packaging Box
Packaging Box
Packaging Bag
Packaging Bag

Store Collateral

Shopping Tag
Shopping Tag
Shopping Bag
Shopping Bag
Store Collateral
Store Collateral
Merch
Merch
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Posted Feb 28, 2023

a luxury clothing brand for confident and edgy women who love to make a statement with their fashion choices

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Tags

Brand Designer

Web Designer

Brand Strategist

Adobe Illustrator

Adobe Photoshop

Figma

Silvia Auralia

a designer ⌘ by day + developer by night

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