Lush Glam Brand & Web Design

Gracia wants to rebrand their luxury clothing brand with a unique aesthetic that combines elements of the 1950s and 1980s. They want the brand to have a distinct look and feel that will resonate with their target audience of confident and edgy women who love to make a statement with their fashion choices.

Location: Los Angeles & NYC

Photography: © Fanette Guilloud

Confident and edgy women who want to make a statement with their fashion choices

Women who are interested in vintage and retro aesthetics

Women who appreciate high-quality, luxury clothing

Bold and edgy

Confident and empowering

Playful and fun

Retro-inspired typography

Bold and playful colors, such as bright pinks, blues, and yellows

A mix of patterns and textures, including polka dots, stripes, and animal prints

A nod to 1950s and 1980s fashion, such as high-waisted pants, oversized blazers, and statement accessories

An overall aesthetic that feels both vintage and modern