Developed key visual concept collaboratively, refining with attention to detail. Final result captured brand essence, exceeded expectations. Satisfying outcome
Hey there, as a freelance graphic designer with a branding specialty, I am excited to share a recent project I worked on: Hey Beauty Packaging.
Goal:
The goal of the project was to create packaging that elevated the aesthetic appeal of the products, making them stand out on the shelf and creating a unique and memorable experience for consumers.
Visualisation
Approach:
To achieve this goal, I worked closely with the client to understand their brand identity and product line. Using my branding expertise, I developed a design language that was consistent across all product lines, while still allowing for unique variations to capture the essence of each individual product.
I used a mix of textures, colors, and shapes to create visually stunning packaging that would draw in and engage the viewer. I paid close attention to the details, ensuring that each package was not only beautiful, but also functional, protecting the contents of the product while creating a meaningful experience for the customer.
Beauty blender package
Result:
The result was a set of stunning packages that captured the essence of the brand and the products. The designs were well-received by the client and their customers, and the packaging helped to increase brand recognition and customer engagement. The project was a testament to the power of creativity and design in transforming ordinary objects into something truly extraordinary.
All packages with new design
Overall, Hey Beauty Packaging was a project that allowed me to showcase my branding expertise and graphic design skills. It was a pleasure to work on a project that not only met the client's goals but also created something beautiful and memorable for the customers.