HYDRÄ - Brand Design

A clean and elegant brand design for a high-end sulfate-free hair care line. The logo and colors communicate purity and hydration, creating a sophisticated yet approachable feel. The packaging is designed with eco-friendliness in mind, reflecting Hydrä's commitment to sustainability. This brand identity gets to the heart of Hydrä, creating a unified look all across.

A sample Instagram mockup shows how Hydrä could present itself on social media. The mockup highlights the product and connects with the target audience using the brand's clean and modern style.

Hydrä is a haircare brand committed to providing sulfate-free shampoos designed to cleanse and hydrate, leaving hair healthy without stripping natural oils. Hydrä focuses on being eco-friendly, sustainable, and cruelty-free.

 They aim to become a trusted choice for conscious consumers who prioritize clean beauty and hair health. The brand personality is modern, clean, and approachable, blending nature-inspired ingredients with cutting-edge formulas. 

Brand Identity by Almira Mohammed

Designer & Founder, Ruella Agency