Decreased churn for B2B SaaS startup
David Turnbull
I designed and implemented an automated customer messaging system that determined whether a customer was at an increased risk of churning, and if so, proactively contacted them with offers of support and assistance.
This resulted in a significant improvement in the company's retention KPIs, leading to increased growth.
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Posted May 24, 2023
Implementing an automated customer messaging system to decrease churn.
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