Case Study: Successful Product Launch Strategy

Sheila Hammond

Product Manager
Business Analyst
Founder / Owner:  TheLazyBA                                                                                                                                        1/2024 to Present
Online Education: Launched independent venture to provide high-quality courses and resources for aspiring business analysts during a challenging technical climate.
     I develop courses, spearhead marketing across social media channels by creating and releasing several videos a week and provide personalized student support. [Entrepreneurial Spirit, Product Vision, Product, Strategy, Digital, Marketing, Mentorship, Customer Focus, User Feedback Analysis, Adaptability]
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