driving a comprehensive product strategy - company IPO
Sheila Hammond
Product Manager
Business Analyst
Sports Recruiting Platform: Actively sought after to provide interim leadership in developing and driving a comprehensive product strategy to
prepare the company for a successful IPO.
Actively sought after to provide interim leadership in implementing a user-centered product strategy and driving a comprehensive product strategy for a sports recruiting mobile
application. [User-Centered Design]
Developed a data-driven product strategy, skyrocketing users from 3 to 1,000+ in 7 months (33,000% increase). [Product Strategy, User Growth, Market Understanding]
Collaborated with UX designers to ensure the mobile app addressed user needs and aligned with business goals. [Product Roadmap Creation, Requirements Management, Backlog Management, Prioritization]