Mugshot Coffee + Roastery | Clean, Modern Branding

Mugshot Coffee & Roastery is created to bring specialty coffee to the Philippine coffee scene, backed up by coffee education and international coffee culture.

In this branding project, I created a visual identity suited for Mugshot's desired personality: minimal, clean, a bit edgy but modern. Aside from the brand identity, I helped create the packaging designs, print designs and some promotional videos + social media posts for Instagram.

Creative Direction

Brand Identity Design

Social Media posts + print design

Video editing