E-commerce Process Optimization (+200K/month)

Project goal E-commerce full potential had got stagnated, due to poor campaigns, last minute ideas and lack of sales driven marketing plan.

Solution: 

Through a comprehensive restructuring of the marketing plan, including a +40% improvement in A/B split test conversions, monthly sales increases of +120K through SMS campaigns, +180K through email campaigns, and an overall achievement of 1M in monthly online sales.