Product and Data Analytics Lead
Ece İşel
Led the product strategy and data analysis for all company offerings, including TrustGraph, Misinformation API, and Trends Dashboard, to tackle harmful content at scale.
Product Strategy & Management:
Defined product roadmaps, translating them into release roadmaps for TrustGraph, Misinformation API, and Trends Dashboard.
Prioritized the product backlog and tracked project status to ensure high-value product delivery using lean principles.
Validated product-market fit with major platforms, securing three pilot programs with leading social media companies (150M+ users).
Data-Driven Decisions:
Conducted market interviews to frame trust & safety problems, formulating data-driven product ideas.
Collected and analyzed data using SQL (BigQuery) to understand client needs and create interactive dashboards in Tableau, saving 20 hours of manual work per client.
Collaborated with clients to translate their requirements into actionable insights and data visualizations.
Agile Leadership:
Championed Agile methodologies, implementing Jira and Confluence to improve software development processes.
Managed cross-functional teams (engineering, policy, operations) to ensure fast, scalable implementation.
Fostered a collaborative work environment, setting clear team goals and OKRs for successful product development.
Led existing professional services engagements, ensuring delivery of high-value outcomes while managing new product development.
Key Achievements:
Developed and launched TrustGraph, Misinformation API, and Trends Dashboard, empowering clients to monitor and combat online threats.
Secured pilots with top social media companies (150M+ users), validating product value and market fit.
Increased client efficiency by 20 hours per week through interactive data dashboards in Tableau.
Successfully transitioned a professional services business into a product-driven model.
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Posted May 16, 2024
Led product strategy/data analysis to combat harmful content. Defined roadmaps, secured pilots, improved efficiency, and transitioned to product-driven model.
